Updated on 03/07/2024
BACHELOR’S DEGREE IN SALES AND NEGOTIATION
PRESENTATION
The Negotiation and Sales Bachelor’s degree (Négo-Vente) at EMSP is a RNCP-registered Level 6 qualification designed to train professionals who are not only able to “sell” but also to master the entire business value chain, from strategy to client retention.
This programme is ideally suited to managers of commercial establishments who are seeking creative, passionate, curious, and motivated collaborators.
The EMSP Négo-Vente Bachelor’s degree prepares you to be highly operational from your first professional experience or to continue your studies at a Bac+4/5 level. Courses, conferences, masterclasses, and business games are delivered by professionals and experts in their fields.
Students are connected with our network of high-end partner companies to undertake their work-study placement.
PROGRAMME OBJECTIVES
The Negotiation and Sales Bachelor’s degree at EMSP is a RNCP-registered Level 6 qualification that aims to achieve the following objectives:
Identify high-potential prospects and leverage modern tools such as social selling and CRM systems.
Master questioning techniques (methods such as SPIN Selling) to accurately diagnose client needs.
Handle objections, protect profit margins, and close transactions effectively.
Understand the competitive environment and industry trends, including technological and digital developments.
Set measurable objectives and prioritise the levers required to achieve them.
Integrate multiple sales channels (physical retail, e-commerce, social media) into a coherent strategy.
Learn to interpret and complete dashboards to adjust sales actions accordingly.
Introduce students to sales force management, including recruitment, motivation, and performance monitoring.
Ensure long-term client satisfaction to maximise Customer Lifetime Value (CLV).
Develop verbal communication skills, empathy, resilience in the face of failure, and business ethics.
EMSP Business School is a higher education institution subject to state pedagogical oversight through the Académie de Paris. EMSP Business School offers programmes in Sustainability Management ranging from Bac to Bac+5, delivered both on-campus and online, in initial and continuing education.
- The activity registration number is registered with the Prefect of the Île-de-France region.
- SIRET number
- UAI-CFA: 0756357C
This programme does not offer direct equivalence but provides progression pathways.
Students entering the first year are required to validate all competency blocks.
FURTHER STUDIES
This Bachelor’s degree has a professional orientation and therefore leads directly to employment. You also have the opportunity to enrol in the first year of a Master’s degree.
For any disability-related matters, please contact the disability coordinator:
Disability Officer: Stéphane NOAH
Phone: 0160055830
Email: Stephanenoah@emsp-bs.fr
Contacts
Email: contact@emsp-bs.fr /admissions@emsp-bs.fr
Phone: (+33) 01 60 05 58 30
Admission Requirements
ENTRY LEVEL(S)
Baccalaureate and Bac+2
Prerequisites:
The Negotiation and Sales Bachelor’s degree at EMSP is open to holders of a Baccalaureate and, for entry into the 3rd year, to holders of a BTS or any other Level 5 qualification.
Admission is based on application review and, where applicable, an interview.
DURATION
DURATION OF STUDIES:
- 3 years for students holding a Baccalaureate or an equivalent qualification
- Work-study programme possible from the 3rd year.
Admission Procedures and Deadlines
ACCESS DEADLINES
Applications for the September 2026 intake run from 1 March to 20 September 2026.
Applications for the January 2027 deferred intake remain open until 18 December.
Procedures
Access to our programmes may be initiated:
By the employer,
At the initiative of the employee with their consent,
By a student or their legal guardian.
A work-study programme is possible from the 3rd year.
After completing the application form, our school undertakes to respond within 72 hours.
If the programme requires specific prerequisites, we will propose—regardless of the funding method you are considering—a knowledge assessment test and/or a placement interview (by telephone or videoconference) and/or a review of your application file.
Teaching Methods and Assessment
Teaching Methods and Assessment
Assessment Methods:
Case studies and/or tests and/or essays and/or text analyses and/or multiple-choice questionnaires (MCQs) and/or oral assessments and/or research work / Continuous assessment / Evaluation of work-study and skills (written + oral) / Thesis defence / Professional assessment in the company
Course Materials:
Course materials (PDF, and/or Word, and/or PPT formats), case studies and/or audio and video resources, and any exercises to be completed during the programme.
Funding
Work-study contract: the company covers the tuition fees on behalf of the student.
Individual Training Leave (CIF).
Individual Training Assistance (AIF), if you are unemployed.
Personal funding through a student job or a bank loan.
You have the option to pay your tuition fees in instalments.
Company search seminar
Individual coaching
Career Opportunities
Field Sales Representative / Itinerant Salesperson
Account Manager
Customer Success Manager (CSM)
Area Manager (Retail Chains – GMS)
Sales Manager
Department Manager
Section Manager
Branch Director
Expert Sales Advisor
Client Advisor
Technical Sales Representative
Business Developer
Academic Programme
1ST AND 2ND YEAR
The Negotiation and Sales programme in the first and second years, aimed at acquiring managerial skills, is structured as follows:
Semester 1:
Humanities
Economic Concepts and Current Affairs
Law – Moot Court
Business Management and Enterprise Projects
Human Resources Administration
Management of Collaborative Tools
Management and Operations
Marketing Analysis and Customer Experience
Semester 2:
Start-up and Entrepreneurship
Negotiation Techniques
Business English
Accounting Processes and Cash Management
Sales Techniques & Closing
Introduction to Marketing and Communication
Prospecting Strategy
Corporate Sales Strategies
Internship (Optional)
3RD YEAR
The third year of the Negotiation and Sales programme, focused on specialisation, is organised around two (2) blocks:
BLOCK 1: SPECIALISATION SUBJECTS
Semester 1:
Client Needs Investigation and Reformulation
Persuasive Argumentation & Customer Psychology
B2B and Key Account Sales
Commercial Pitch & Storytelling
Semester 2:
Intellectual Property Law
Complex Negotiation
Objection Handling & Closing
CRM and Customer Relationship Management
Internship (Mandatory)
BLOCK 2: CERTIFICATION REQUIREMENTS
Validation of competency blocks:
Block 1: Coordinate and improve the commercial activity of the retail establishment
Block 2: Contribute to the strategic directions of the brand and optimise the economic performance of the retail establishment
Block 3: Manage the employees of the retail establishment
Tuition Fees
Information regarding the cost of this programme can be accessed by clicking on the following link: here
Prix de la formation en alternance : 10000€ TTC/ an
Prix de la formation en initiale : 4500€ TTC / an
Frais d’inscription : 1000 € TTC
Assistance with Company Search
Company search seminar
Individual coaching
Networking with the school’s partners